I found it interesting to see how the designers went about their job. I found that there was a lot of going back to the client and to the intitial brief and direction that was set out for the product. The video really highlights how important this is and how designers must forge a good working relationship with the client to understand what they want.
The marketability of the potential product was also highlighted as the driving factor behind the product.
It was interesting to see the different design techniques that the designers used for different occassions and thus that there is no real set out way to do something but its about doing the job with the best specific tool in the smartest way,
Thursday, November 13, 2008
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